Southwest Airlines' entry-level business credit card, the Southwest Premier Business, keeps things simple: a $149 annual fee, a pile of day-of-travel perks, and rewards that only make sense if you genuinely fly the airline. The Points Guy's latest review rates it three and a half stars and calls it a smart pick for small-business owners who take a handful of Southwest trips a year — not anyone else.

The value case rests on two automatic benefits. Cardholders get 6,000 bonus points every account anniversary, worth about $75 at TPG's October 2026 valuations, which covers half the fee with zero effort. Then there's the free first checked bag for you and up to eight people on the same reservation. With Southwest charging $45 for a first checked bag, one round trip for two people wipes out the annual fee entirely. Add Group 5 priority boarding, preferred seat selection within 48 hours of departure, and free employee cards, and the perks list is longer than you'd expect at this price point.

Earning rates are where things narrow. You get 3 Rapid Rewards points per dollar on Southwest purchases (about a 3.8% return), 2 points per dollar at gas stations and restaurants on the first $8,000 in combined annual spending, and a flat 1 point per dollar on everything else. There are no statement credits and no transfer partners — Rapid Rewards points only work on Southwest flights, where award pricing tracks the cash fare. The reviewer's recent example: a round-trip Austin to Albuquerque redemption of 23,000 points plus $11.20 in taxes, working out to 1.3 cents per point against a $312 cash price. Award tickets are fully refundable as long as you cancel at least 10 minutes before departure, which is a genuinely useful flexibility perk.

Status chasers get extra leverage: unlimited tier qualifying points (2,000 per $5,000 spent) toward A-List, plus a 10,000-point annual boost toward the Companion Pass, which requires 135,000 qualifying points. Smaller extras include a 15% off flight code each anniversary year and 25% back on inflight drinks and Wi-Fi.

The verdict for holiday travellers: this card makes sense if Southwest serves your home airport and you fly it several times a year, especially with family or colleagues in tow where bag fees multiply. If you prefer booking whichever airline is cheapest, a flexible rewards card will stretch further. Anyone spending more than roughly $9,000 a year in Southwest's bonus categories should also compare the pricier Southwest Performance Business card, which adds an extra point per dollar on Southwest purchases and free extra-legroom seats.